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Thursday, October 22, 2009

One step forward; Two steps back

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It's wednesday night, and I'm anticipating our professor to return the UAI study I did last term and to accept her comments on how to improve the paper. The devastating news dropped on me with a thundering sound shattering the happy bubble floating above my head. It seemed that everyone in the class need to prepare a UAI study again! I'm used to de ja vu but this is a bit much.

Here's what I did (so did my classmates) during the 1st term:
- Prepared a 10-14 page questionnaire with 36+ questions
- Asked 200 respondents from 8 different to answer the questions
- Tabulated the data using a software
- Analyze the data
- Report the data
- Finish product: Usage Attitude Image Study

Now, I'll have to do it over again! Why? Why? The methods I used were wrong because almost everything was set by our previous professor, the number of cities where we'll perform the survey and respondents per socio-economic class. The numbers should be obtained through mathematical equations and not only by setting it according to anyone's wish for it would come out as non-scientific method.

I have the option to stick by my old UAI study but if the professor said its useless I don't think it would be a good idea not to do it over. It was actually expected for everyone to repeat the UAI Study but it is kind of frustrating! One day I thought I'm moving forward with my Marketing Plan Thesis but now I just fell two steps back. I just wish everyone in the department would get their acts straight and reach a decision on what methods the students should follow for their thesis. It looks like the efforts we exerted and money we used for the past term went to waste because the finish paper is unusable.

Whew! Ranting always makes me tired, hungry and feel the need to meditate. As usual I try to see the silver lining on this huge dark storm cloud shadowing my path to the commencement exercises, what was that again? :D Oh, it's the opportunity for me to improve my market research skills and hopefully make me more competent in the field I chose.

I'll close this entry with a quote from Summer Redstone, "Success is not built on success. It's built on failure. It's built on frustration. Sometimes its built on catastrophe."

For now, I bid you all Merry Part.

Blessed be.

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